Breaking new ground in a saturated market.
Auto Glass Today
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Right away we knew Auto Glass Today was a company we wanted to work with. We shared many of the same values: hard work, integrity and attention to detail. In fact we use them for our auto glass needs as well as recommend them to others.
The Problem
They started out with a floundering website; it was thrown together by an I.T. company (nothing against IT guys, we need you too), but it lacked any real focus or direction. While talking with the owner in his office, we learned that he was spending a considerable amount of money on paid search advertisement as well as traditional advertisements in phone books and such.
- Website has no real focus
- Website is not converting visitors to sales
- A no-show on organic non-paid search
- Inconsistent with current branding
The Solution
Through subsequent meetings and a bit of trial and error we came up with the current Auto Glass Today website. Not much has changed in the past few years and we feel that this is a testament to its success. The new website has a consistent look, consistent, easy to use navigation, and a fun interactive flash movie on the homepage.
Next we started working our magic on the natural search or organic search optimization. It took time to get some real traction. Slowly but surely they have risen and see close to 4 or 5 quote requests per day from email alone.
- Ranks in top 5 for nearly all relevant searches in Google, Yahoo and MSN.
- Website looks good and builds trust with the customer.
- 4 or 5 Sales leads per day, up from 0 before.
Final Notes
This company has been and continues to be a joy to work with. Learn more and see the website at www.autoglasstoday.com - Minneapolis Auto Glass Repair
